Branding

Branding Guide Title Page

NixOS Branding Guide

The NixOS Branding Guide outlines the official visual identity of the NixOS project. It provides clear guidance on how to use the NixOS logo, colors, typography, and other brand elements across digital and print media. Whether you're creating a blog post, a presentation, a sticker, or a t-shirt, this guide helps ensure your materials reflect the NixOS brand consistently and respectfully.

Download Branding Guide

NixOS Logos

The official NixOS brand assets consist of three types: the logo (snowflake combined with the wordmark), the logomark (standalone snowflake), and the logotype (standalone wordmark). These assets are available for use in accordance with the guidelines set out in the Branding Guide. Each version is designed for a specific use case—horizontal or vertical layout, dark or light backgrounds.

Please refer to the Branding Guide for instructions on proper usage, clear space, and background contrast requirements. Additional variants are listed in the full asset index on brand.nixos.org.

https://brand.nixos.org/logos/nixos-logo-default-gradient-black-regular-horizontal-recommended.svg

https://brand.nixos.org/logos/nixos-logo-default-gradient-white-regular-horizontal-recommended.svg

https://brand.nixos.org/logos/nixos-logo-default-gradient-black-regular-vertical-recommended.svg

https://brand.nixos.org/logos/nixos-logo-default-gradient-white-regular-vertical-recommended.svg

https://brand.nixos.org/logos/nixos-logo-black-flat-black-regular-horizontal-recommended.svg

https://brand.nixos.org/logos/nixos-logo-white-flat-white-regular-horizontal-recommended.svg

https://brand.nixos.org/logos/nixos-logo-black-flat-black-regular-vertical-recommended.svg

https://brand.nixos.org/logos/nixos-logo-white-flat-white-regular-vertical-recommended.svg

https://brand.nixos.org/logos/nixos-logo-rainbow-gradient-black-regular-horizontal-recommended.svg

https://brand.nixos.org/logos/nixos-logo-rainbow-gradient-white-regular-horizontal-recommended.svg

https://brand.nixos.org/logos/nixos-logo-rainbow-gradient-black-regular-vertical-recommended.svg

https://brand.nixos.org/logos/nixos-logo-rainbow-gradient-white-regular-vertical-recommended.svg

https://brand.nixos.org/logos/nixos-logo-trans-gradient-white-regular-vertical-recommended.svg

NixOS Logomarks

The logomark is the standalone NixOS snowflake, without the wordmark. Use it where the project name is already present nearby or where space is limited.

https://brand.nixos.org/logos/nixos-logomark-default-gradient-recommended.svg

https://brand.nixos.org/logos/nixos-logomark-rainbow-gradient-recommended.svg

https://brand.nixos.org/logos/nixos-logomark-default-flat-recommended.svg

https://brand.nixos.org/logos/nixos-logomark-rainbow-flat-recommended.svg

https://brand.nixos.org/logos/nixos-logomark-black-flat-recommended.svg

https://brand.nixos.org/logos/nixos-logomark-white-flat-recommended.svg

https://brand.nixos.org/logos/nixos-logomark-trans-flat-recommended.svg

NixOS Logotypes

The logotype is the standalone NixOS wordmark, without the snowflake. It is available in the regular and the lambda prime (λ) typeface styles.

https://brand.nixos.org/logos/nixos-logotype-black-regular-recommended.svg

https://brand.nixos.org/logos/nixos-logotype-white-regular-recommended.svg

https://brand.nixos.org/logos/nixos-logotype-black-lambdaprime-recommended.svg

https://brand.nixos.org/logos/nixos-logotype-white-lambdaprime-recommended.svg